by tim.brooks on Wed Nov 26, 2008 8:24 pm
You’re making it sound way too simplistic. If all I need to make my website a hit is keywords then why would I bother with anything else? Content and substance also stand for something. I understand that searching for key phrases and keywords makes information-searching easier, but it doesn’t�cessarily make the search more successful…..w� I’m try� to say is…we shou�’t simply �t our eyes and opt for content that is merely keywords and a few conjunctions thrown in between but actually deliver something of worth and substance to our users. Because that’s what the �rage guy is looking for on the net and the one thing he usually doesn’t find, becau�most webmasters are just too busy throwing keywords by the bucket into the website content.
Frankly, I think it’s a matter of c�on sense. If you have proper content, then you don’t need anything e�. People aren’t stupid, they know�at they want. If all they find from their searching is just keyword-rich gobbledygook, trust me, they’re not going to make �ir way back to the website anytime soon.
Right….I think I’ve ranted en�h. Fellas�y point is that good content NEVER fails. All the keywords in the world can’t make shoddy copy seem goo�nd the lack of ten thousand keywords in a one-page article won’t take away its significance �t is written well, because regardless of whether the search engine brings users to your website by route of never-ending keyword-content, those users won’t be back if they don’t find an�ense in your stuff. O� and out.